Victoria White
Santa Monica
United States
Elizabeth Bell (Business Director)
Victoria White (Artist/Owner)
Victoria White A Few Pack of Cigarettes
Victoria White A Billion Dollars
About the Artist
Marlboro cigarettes existed long before the cowboy. Originally marketed as a refined luxury product, the brand needed a new image in a postwar culture obsessed with masculinity. Burnett responded with pictures, not explanations, until one image endured.
The cowboy.
The first Marlboro Man was a real Colorado rancher named Bob Norris. Chosen for his authenticity rather than performance, Norris embodied a quiet American presence. He never smoked.
For fourteen years, his image appeared in countless print advertisements, repeated until it became inseparable from the brand. Others later assumed the role, but the silhouette — solitary, rugged, unmistakable — remained the same.
This work explores the space where art, commerce, and mythology converge, and how repetition can transform an image into cultural memory — and ultimately, legend.
Victoria White is a contemporary American artist working at the intersection of fine art, music, fashion, and cultural mythology. Her practice spans painting, sculpture, photography, and light-based work. Her works often incorporate unconventional surfaces, including surfboards, pianos, cigar boxes, and luxury objects, recontextualizing iconic figures and nostalgia through a modern lens.
A former corporate lawyer, Victoria came to art after a personal battle with chronic illness led her away from an established legal career and toward a more intentional creative life rooted in service and presence. Her love of working with children is an important part of that life, and she is passionate about helping young people develop emotional resilience, self-awareness, and confidence through creativity and artistic expression.
Victoria’s work has been featured in Elle Decor, Marie Claire, The Wall Street Journal, National Geographic, Los Angeles Times, The Hollywood Reporter, HELLO! Magazine, and The Sun, among others. Her work has been exhibited at Context Art Miami and in numerous exhibitions across the country, and has appeared at the International Surfing Museum, the F1 Miami Trophy House, the Rubell Museum, BeachLife Music Festival in Los Angeles, and in the 2026 Grammy Gift Bags.
She has partnered with brands including Fujifilm, The Ritz-Carlton, and the World Surf League.
Victoria lives and works at the beach in Los Angeles with her two French bulldogs, Andy Warhol and Edie Sedgwick, who keep her smiling and grounded.
The piece references a line from The Social Network, spoken by Sean Parker—the Napster founder played by Justin Timberlake—about ambition and scale: “A million dollars isn’t cool. You know what’s cool? A billion dollars.”
Victoria White is a contemporary American artist working at the intersection of fine art, music, fashion, and cultural mythology. Her practice spans painting, sculpture, photography, and light-based work. Her works often incorporate unconventional surfaces, including surfboards, pianos, cigar boxes, and luxury objects, recontextualizing iconic figures and nostalgia through a modern lens.
A former corporate lawyer, Victoria came to art after a personal battle with chronic illness led her away from an established legal career and toward a more intentional creative life rooted in service and presence. Her love of working with children is an important part of that life, and she is passionate about helping young people develop emotional resilience, self-awareness, and confidence through creativity and artistic expression.
Victoria’s work has been featured in Elle Decor, Marie Claire, The Wall Street Journal, National Geographic, Los Angeles Times, The Hollywood Reporter, HELLO! Magazine, and The Sun, among others. Her work has been exhibited at Context Art Miami and in numerous exhibitions across the country, and has appeared at the International Surfing Museum, the F1 Miami Trophy House, the Rubell Museum, BeachLife Music Festival in Los Angeles, and in the 2026 Grammy Gift Bags.
She has partnered with brands including Fujifilm, The Ritz-Carlton, and the World Surf League.
Victoria lives and works at the beach in Los Angeles with her two French bulldogs, Andy Warhol and Edie Sedgwick, who keep her smiling and grounded.
Exhibiting Artists